James Rumsey
Technical Institute

JRTI 

Technical Training

James Rumsey Technical Institute (JRTI) is the kind of place that truly shines in a community. Their diversity in courses and flexibility in demographics (from high school to adult education), makes them a trusted and valued resource for education in the Eastern Panhandle. Their focus always being on development of student programs, workforce skills training and growing the school’s attendance.

As a premier educational institution in technology, design, medical care and hands-on training, their new brand is modern and emulates the strength and trust they evoke in every student, across three counties.

Project requirements included:

• Unify the institutes’ look with consistent branding across all programs

• Appeal to younger generations

• Showcase educational diversity & program flexibility

• Search engine optimization (SEO)

Client: James Rumsey Technical Institute

jamesrumsey.com

Project Scope: Web Design, Logo Design, Branding Guidelines, CMS, WordPress, Training & SEO

Release Date: August 2012

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