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FeaturedWhy the Brand Experience Is First and Foremost

They say never judge a book by its cover. But oftentimes, the cover of a book…

Featured8 Things I Learned in 2018 as a Small Business Owner in Martinsburg, West Virginia

Breathe in….annnnnd exhale. 2018 was quite the year. Our second year as a brick and mortar…

FeaturedWant a Free Website Critique?

We’re not here to belittle your design, make things awkward or deliver a laundry list of…

Our Biggest Marketing Secret

I’m going to let you in on a secret. And you have to promise to tell…

Holistic Marketing: An Introduction!

Janice, your top sales agent is consistently upset with the quality of leads being generated by…

Conquer Your Brand Envy

When we sit down with small business owners, our conversations usually circle around one, core topic….

3 Digital Marketing No-Nos

Let’s face it. When you want results, you want them immediately.     Especially when it…

Solve Your Problems Like a Designer

Every new technology, solution, gadget and app starts with one core need: to fill a gap….

2 Things That Can Be Hard to Swallow When Designing Your Website

Putting aside personal preferences is often the hardest thing to do when working on any design…

Customers Look Elsewhere
Three Reasons Your Customers Look Elsewhere

“If you build it, they will come.” Although this misquote from Field of Dreams is inspirational for…

7 Things I Learned in 2017 as a Small Business Owner in Martinsburg, WV

Being an entrepreneur is scary, exciting, freeing and adventurous. While there seems to be a constant…

The Psychology of Design

As consumers, we understand that business can be defined by two simple rules: providing a quality…

Blogging for Beginners | WordPress Mistakes to Avoid

You have to start somewhere, and if you’re a home-grown blogger or aspiring website do-it-yourselfer, you’re…

marketing strategy martinsburg wv
Cultivating a Comprehensive Marketing Strategy | Part Two: Customer Journey

In part one of our Comprehensive Marketing Strategy series, we talked about the importance of the ideation phases…

Cause Marketing : Making Connections for Non-Profits

Non-profits typically have a similar agenda when it comes to what they stand for : community…