Our latest brand envy comes from G-Sign, a design team based in Moscow, Russian Federation. Pelman Handmade Cafe sells hand crafted, traditional, fast food entrees. With strong, hand illustrated typography and illustrations that carry across a variety of materials, their juxtaposition of modern elements and vintage flare seamlessly transition from packaging to space.


Using a mix of monochromatic print on kraft paper, paired with pops of bold, flat color on secondary packaging, food lovers are engaged by the finer details. Consistent design elements, textures and embellishments are found throughout the cafe, giving each visitor a truly diverse and tailored brand experience.

Brand placement across a variety of printed media, packaging and interior environments ensures that Pelman is actively creating a unique, personal interaction with every customer, regardless of what they choose to order, if it is dine-in or take-out.